SHAPERS MARKETING — PRESS KIT (2025)
Creative Advertising • Branding • Digital Content Studio — Pakistan
01 — Company Overview
Shapers Marketing Pvt. Ltd. is a creative advertising and digital content agency shaping how brands communicate in today’s fast-moving world.
We blend strategy with storytelling, design with discipline, and creativity with cultural intelligence to craft work that is meaningful, modern, and unmistakably human.
Based in Islamabad and operating nationwide, we help brands clarify their identity, elevate their presence, and connect with audiences through branding, digital marketing, film production, photography, motion graphics, and OOH advertising.
We are not a generic digital agency.
We are a creative-first studio powered by strong ideas, thoughtful execution, and a deep understanding of Pakistani markets and consumer behaviour.
02 — Quick Facts
- Founded: 2025
- Headquarters: Islamabad, Pakistan
- Model: Creative-led, boutique, vendor-powered execution
- Specialization: Branding, Advertising, Content Production, Digital Strategy
- Industries Served: Real estate, retail, fashion, education, corporate, lifestyle
- Philosophy: Where vision shapes visuals.
03 — Mission & Vision
Mission
To create clear, culturally intelligent, and creatively strong brand experiences that build trust, spark emotion, and drive results.
Vision
To become Pakistan’s most respected creative advertising studio — known for storytelling, craft, discipline, and modern design thinking.
04 — Core Philosophy
At Shapers Marketing, creativity is not decoration — it is intention.
We operate on three beliefs:
1. Human Creativity First
Technology assists, but imagination leads.
2. Cultural Intelligence Matters
Pakistan responds to authenticity, emotion, and meaningful story.
3. Discipline Over Hype
Consistency, clarity, and high standards outweigh noise.
05 — Leadership & Team
Updated as per your instruction:
Saad Abbas — Chief Executive Officer (CEO)
The strategic anchor of Shapers Marketing.
Saad drives company vision, operational discipline, and long-term growth.
With a deep understanding of creative industries and brand development, he ensures that every project aligns with purpose, clarity, and measurable value.
Usama Arshad Abbasi — Business Developer / Marketing & Creative Lead
The mind behind strategic storytelling and brand-building systems.
Usama leads client development, campaign direction, and marketing strategy—ensuring every brand communicates clearly, emotionally, and effectively.
He bridges creativity with business intelligence to deliver meaningful results.
Amir Waseem — Design Guru / Visual Systems Lead
The creative force shaping Shapers’ visual identity.
Amir specializes in design, brand language, layout systems, and premium aesthetics.
His ability to craft clean, modern visuals sets the foundation for high-quality branding and content creation.
06 — Core Services
1. Branding & Identity Design
Strategic and memorable brand identities shaped with clarity, purpose, and timeless visual systems.
2. Social Media & Digital Marketing
Content-led strategies and performance-driven campaigns built for visibility, trust, and measurable growth.
3. Film, Photography & Content Production
Cinematic videos, lifestyle stories, corporate films, interviews, and product/real estate photography.
4. Animation, Motion Graphics & Explainers
Visual storytelling and motion-driven communication that simplify ideas and elevate engagement.
5. Website Design & Development
Fast, responsive, and conversion-focused websites crafted with modern UI/UX and premium design language.
6. Advertising & OOH Campaigns
Creative idea development, campaign design, and execution across billboards, print, and hybrid digital placements.
07 — Industry Strengths
- Real estate marketing & branding (Giga Group, Goldcrest, AJ Towers)
- Corporate & retail content
- TVC/DVC production for education & lifestyle sectors
- Digital branding for startups and emerging brands
- Performance marketing across Pakistan
- Premium design & visual systems
- Drone, architectural & product content
08 — Signature Capabilities
- Creative strategy
- Campaign design
- Brand storytelling
- Cinematic brand films
- Editorial & lifestyle photography
- Vertical content for digital
- Ad design & media execution
- Motion graphics
- Experience-driven design language
09 — Brand Assets
- Horizontal version
- Monochrome
- Icon mark
- Brand Colors
- Green: #50C878
- Black: #1C1C1C
- White: #E5E4E2
- Typography
- Serif: Playfair Display / Cormorant
- Sans-serif: Inter / Helvetica Neue / DM Sans
- Usage Guidelines
- Keep clear space around the logo
- Do not distort or recolor
- Maintain color consistency
10 — Featured Work
- (Customize as portfolio grows)
- Creative & digital marketing for Goldcrest Views I & II
- Corporate leasing campaigns for AJ Towers
- Educational digital films (Dar-e-Arqam)
- Branding for emerging brands
- Lifestyle & commercial photography
- Vertical content series for social media
11 — Media & Press Contact
For interviews, collaborations, permissions, or media requests:
📩 theshapersmarketing@gmail.com
🌍 shapersmarketing.com
📍 Islamabad, Pakistan
12 — Social Media Handles
Instagram: @shapersmarketing
Facebook: Shapers Marketing
LinkedIn: Shapers Marketing Pvt. Ltd.
TikTok: @shapersmarketing
YouTube: Shapers Marketing